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Prepare Teams For Better Customer Conversations

Help teams build product knowledge, handle customer questions, and confidently navigate sales and service conversations.

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Trusted By Global Leaders

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Why Traditional Training Falls Short

Complex Product Knowledge

Teams need to understand vehicle features, technologies, variants, and benefits.

Limited Customer Practice

Employees get limited opportunities to practise different customer needs, questions, and objections.

Inconsistent Customer Experience

Dealership and field teams need consistent training across products, locations, and roles.

Simulate Real Automotive Conversations

Create realistic AI scenarios based on vehicles, customers, and common dealership situations.

Vehicle presentations

Vehicle presentations

Customer discovery

Customer discovery

Feature explanation

Feature explanation

Product comparisons

Product comparisons

Objection handling

Objection handling

Upselling and cross-selling

Upselling and cross-selling

Automotive sales training

Build Automotive Skills With AI Coaching

Give teams a safe environment to practise customer conversations and improve through personalised feedback.

Product knowledge

Product knowledge

Feature understanding

Feature understanding

Customer engagement

Customer engagement

Communication

Communication

Objection handling

Objection handling

Sales performance

Sales performance

Automotive Sales Training

Measure the Unmeasureable

Awarathon analyses interactions to provide objective insights into product knowledge and application

Unmeasureable

TATA AIA is a leading life insurance company, providing life insurance, savings, wealth management, and retirement solutions.

10%

Improvement in revenue generation within 4 months

20%

Improvement in scores before and after training

25%

Reduction in at-risk agents within three months

Experience AI Coaching Live!

AI-powered coaching and simulations that help automotive teams practise, improve, and perform with confidence.

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Experience AI Coaching Live!